Guide: How to Lose at Marketing

1. Never exclude anyone, instead, try to cater to every single person on the planet.

2. Create only content you are 100% sure will work.

3. Don’t think about the mindset of your customer. Because, after all, you are trying to reach everyone.

4. Take marketing very seriously.

5. Talk to your customer like they already know who you are

6. Inform rather than inspire

7. Don’t repeat it again once you’ve said it

8. Whatever you do, don’t solve your customer’s problem

9. Talk about yourself

10. Tell them all the details